But management that blockades innovation get downsized when the company begins to shrink. Management that allows innovation replaces what is shrinking with a new technology in a growth phase.
Remember that innovation does not have to be radical such as beer has been around 5000 years, but the distribution and storage along with tweaks of the recipe has changed drastically in competition. Does anyone remember the Royal Oil cans? Royal didn't think of innovating and got replaced by the paper lined oil cans who were replaced by the all plastic oil quarts.
It is a manager afraid of his own shadow that doesn't allow contructive innovation.













Reply With Quote
But they failed to have a catalyst that created a productive mindset.




