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#21 · (Edited)
The little bit of money you are hoping to get from the sponsor wouldn't be enough, for me, to offset the disadvantage of losing amateur status in AKC field trials.

If you decide to go through with it, I suggest using chairs for your ads. Your chair is out there all day, even if you're not. The other ten people in the gallery notice this chair and the ad. Inevitably you will forget your chair at the event, somebody adopts the forgotten chair, you whip out a fresh chair...now you are up to 20 views!
 
#22 ·
blake_mhoona said:
..... we have to use ALL the money or it is returned to city's general fund.....
Click to expand...
typical big government :(
fix a pothole, change a streetlight.
or "gasp" roll back into general fund and lower the $$$
the folks who pay your tax burden have to give!!!!!
one of the biggest issues the fricken gov has is "we gots to spend it all we gots to spend it all!!!!"
if you worked for microsoft or texico I would say sure try it. but you work for the people in your town.
 
#23 ·
blake_mhoona said:
we are the department of tourism for the city. and my plan was logo on the back of the jacket embrodiered with our website. car sticker, kennel sticker, flat buckle dog collar. and i wouldnt ask for expenses just entry fees. still i get your point in that you might be asking for $750 a year for 10 events where maybe 1500 people might see it. but the car sticker could be seen by hundreds per event in the 6-8 hour drive
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Prolly wouldn't tell my intended FT sponsor that I planned on getting bang for his buck by advertising on a flat buckled dog collar........seeing as how flat buckled dog collars aren't allowed in FT's
 
#25 ·
Ken Bora said:
typical big government :(
fix a pothole, change a streetlight.
or "gasp" roll back into general fund and lower the $$$
the folks who pay your tax burden have to give!!!!!
one of the biggest issues the fricken gov has is "we gots to spend it all we gots to spend it all!!!!"
if you worked for microsoft or texico I would say sure try it. but you work for the people in your town.
Click to expand...
Good post.
 
#26 ·
If it works out I'd be interested in representing Little Rock in the northeast.

Visit Little Rock.
 
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#27 ·
Ken Bora said:
typical big government :(
fix a pothole, change a streetlight.
or "gasp" roll back into general fund and lower the $$$
the folks who pay your tax burden have to give!!!!!
one of the biggest issues the fricken gov has is "we gots to spend it all we gots to spend it all!!!!"
if you worked for microsoft or texico I would say sure try it. but you work for the people in your town.
Click to expand...
This thread belongs on POTUS where the OP would get a reaming from folks that follow this kind of BS. In order for the city's fund to break even there would have to be $37,500 generated by this scheme. But I have to say, as a citizen agitiator, there is some really strange thinking by folks who have never earned the money to put these schemes in place :rolleyes:.
 
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#28 ·
blake,

don't just ask for a cheesy entry fee or two and the city's name on your handler's jacket or dog's lead, that does nothing from a marketing perspective.

ask for a colorful "truck wrap" like the tournament bass guys get. you could put little rock city pictures like "The Clinton Museum" etc. all over the truck. these things cost ~$2K and everyone looks at them. you will be making advertising impressions not only at a limited audience field trial event but everywhere you go, everyday.

then tell them that in order to capitalize on the questions you will get from the "killer paint job" on the truck you will need a "mobile outdoor trade show" trailer booth. attach a proposal from a company in iowa called ainley who will fashion this mobile promotion center with an awning, back drop and foldout table. the trade show trailer can also have drawers and cabinets for your tourist and promotional materials for the city as well as onboard refrigeration for complimentary drinks and snacks for all the people inquiring about the city. this outdoor event center will also be able to transport your dogs too! the cost of a custom 4 hole trailer like we are talking about might be ~$10k. i can assure you the marketing director has paid more for portable trade show booths that are only used a few days a year. you will be using yours all the time!

in your application note that you are asking for $12k in up front one time capital costs that can be depriciated over five years($12k/5yrs= $2.4k/yr) and another $3.5k in annual expenses for fuel and entry fees. that is $5.9k total per year. then show that you will be driving 20 thousand miles per year and that statisics show that your vehicle will be seen and noticed by an average of 40 people per mile for 800k advertising impressions per year. this yeilds and adv cost per impression of point seven cents per impression. correspondingly an outdoor billboard on a 25,000 car per day interstate gives over 750k impressions a month and costs $4k monthly. the billboard is slightly cheaper per impression but cannot hand out individualized information and entertain tourists with drinks and snacks.

i had a bitch make the derby list last year and i shaved a "for sale" sign with my phone number on both sides to be visible when she ran. i didn't get one call off of that! don't spend the money on this ineffective form of advertising!

go in BIG with a plan or don't go in at all!!!!!!!
 
Discussion starter · #29 · (Edited)
Ken Bora said:
typical big government :(
fix a pothole, change a streetlight.
or "gasp" roll back into general fund and lower the $$$
the folks who pay your tax burden have to give!!!!!
one of the biggest issues the fricken gov has is "we gots to spend it all we gots to spend it all!!!!"
if you worked for microsoft or texico I would say sure try it. but you work for the people in your town.
Click to expand...

i think many many of y'all would be surprised how many CVB (convention and visitors bureaus) spend on advertising both small and large metropolitan areas. Little rock a town of around 150,000 brings has a 2% "hamburger tax". Do I think its right? Well i don't like talking politics but I will say I am a conservative. But being a college grad I took the first offer I got. And was astonished myself when I found out what our purpose is. However revenue is up for local businesses so I'd say we do a pretty good job.

and lest we forget the public voted this tax into effect. Businesses don't seem to care when we bring in the 30,000 member tae kwondo world championships every year
 
#30 ·
roseberry said:
blake,

don't just ask for a cheesy entry fee or two and the city's name on your handler's jacket or dog's lead, that does nothing from a marketing perspective.

ask for a colorful "truck wrap" like the tournament bass guys get. you could put little rock city pictures like "The Clinton Museum" etc. all over the truck. these things cost ~$2K and everyone looks at them. you will be making advertising impressions not only at a limited audience field trial event but everywhere you go, everyday.

then tell them that in order to capitalize on the questions you will get from the "killer paint job" on the truck you will need a "mobile outdoor trade show" trailer booth. attach a proposal from a company in iowa called ainley who will fashion this mobile promotion center with an awning, back drop and foldout table. the trade show trailer can also have drawers and cabinets for your tourist and promotional materials for the city as well as onboard refrigeration for complimentary drinks and snacks for all the people inquiring about the city. this outdoor event center will also be able to transport your dogs too! the cost of a custom 4 hole trailer like we are talking about might be ~$10k. i can assure you the marketing director has paid more for portable trade show booths that are only used a few days a year. you will be using yours all the time!

in your application note that you are asking for $12k in up front one time capital costs that can be depriciated over five years($12k/5yrs= $2.4k/yr) and another $3.5k in annual expenses for fuel and entry fees. that is $5.9k total per year. then show that you will be driving 20 thousand miles per year and that statisics show that your vehicle will be seen and noticed by an average of 40 people per mile for 800k advertising impressions per year. this yeilds and adv cost per impression of point seven cents per impression. correspondingly an outdoor billboard on a 25,000 car per day interstate gives over 750k impressions a month and costs $4k monthly. the billboard is slightly cheaper per impression but cannot hand out individualized information and entertain tourists with drinks and snacks.

i had a bitch make the derby list last year and i shaved a "for sale" sign with my phone number on both sides to be visible when she ran. i didn't get one call off of that! don't spend the money on this ineffective form of advertising!

go in BIG with a plan or don't go in at all!!!!!!!
Click to expand...
Wow, and I thought my chair idea was awesome, but you hit it out of the park!
 
#31 ·
Okay was not going to get in to this but I will say this Blake is a relative newbie to FT and I have met him and he seems like a real good guy. I can't speak for him but I don't think his intentions are as bad as they may seem or the way some of you are portraying them to be. I will also say this there are worse politics between judges and handlers and people that are supposed to be amateur but we all know there are loop holes in that process. If the city if Little Rock says its worth it to them to get there name out there then what difference does it make to you. He pays his taxes just like everybody else he's just trying to get some back. Don't you wish you could? And to say that he is trying to run a scheme or scam money out of any body is BS. That would imply that he would be lying to get money which he is not so maybe some people should think before they go trying to run somebody's character down that they don't know. People seam to want to do that while sitting behind a computer screen. Joking and kidding around are one thing but out right slander is another.

B I would say that if you intend on running FT and amateurs then pass on this idea. Because sponsorship and HT doesn't really come in to play because there is no meaning behind some being am or pro. Because technically you would be compensated for training and running that dog no matter wether you own it or not.

Also just know that on this site you have to have some thick skin. They are not overly receptive to new guys and some can be a$$'$ some times. Get with me and come train next weekend.
 
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Discussion starter · #32 · (Edited)
Also at this point even if for some strange reason it was approved I would not accept it to retain my amateur status so its a moot point now.

Roseberry I like your thinking though if we switch over to the hunt test game I'll give it a second go. Lol jk
 
#34 ·
I would like to take a tour of Europe. I will take a suit case full of "Little Rock"T shirts and Ball caps with me if you can get the city to pay for my trip.
Thanks
Pete
 
#35 ·
blake.
under my proposed scenario your would be travel would be as an employee of the city. you would be going places as an ambassador on promotional trips. let the city pay for your travel and lodging to the next "approved destination"(out of state trial). you pay your own entry fees for the weekend @ $80/dog. you are not a professional you are simply running a dog in a trial incedental to your work for the city.

i don't think anyone would would not let you run an am based on that. it would be like telling some am who was judging the open who might have their fuel and lodging paid for by the club, that they couldn't run their young dog in the derby on friday without sacrificing am status?(does this happen? idk?)
 
#36 ·
I hope I'm not the only one here who would be outraged if I found out a dime on my tax $ was subsidising a govt employee's hoby.

Sorry Blake , IMHO the fact that you would even consider asking is indicative of the problems we have in this country.

Bert
 
#38 ·
rbr said:
I hope I'm not the only one here who would be outraged if I found out a dime on my tax $ was subsidising a govt employee's hoby.

Sorry Blake , IMHO the fact that you would even consider asking is indicative of the problems we have in this country.

Bert
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The govt. can only give away what it takes away. Some people don't get that.
 
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#40 ·
rbr said:
I hope I'm not the only one here who would be outraged if I found out a dime on my tax $ was subsidising a govt employee's hoby.

Sorry Blake , IMHO the fact that you would even consider asking is indicative of the problems we have in this country.

Bert
Click to expand...
I'm outraged that I have to support a crack head with ten baby's. That sits on there butt and does nothing while accepting a check. Driving a Cadillac and eating steak and lobster on my dime. And because they cant buy dog food on their EBT CARD they feed the dog the steak. That's what's wrong with this country!

But someone who has worked there whole life and payed there taxes what's the big deal. This I will guarantee he has probably payed more taxes in his short life time than he will ever get back on entry fees. So I don't look at it as him spending my tax dollar he is spending his. I would rather pay him to run a trial than the other. Like a bonus for working hard and paying taxes not sitting on your butt and having baby's.
 
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