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The logo looks pretty cool, but does it really represent your club's goal and does it send the message you want. First impression reminds me of the old "Skull & Cross Bones" warning labels.

That said I'm in the over 50 crowd and would like to see some younger blood at our meetings so maybe it works?
 
There is a website that you can use to design a logo. It is a contest format and graphic designers, students, artist... from around the world will enter logos for you to choose from following you guidelines or basic design. We used this for one of our international businesses after we spent a few thousand dollars with our media company trying to have them give us what we wanted. 48 hours after posting our wants we had over 100 entry's to chose from. We offered $400 to the winner, but I have seen people offer $50-100. Our winner was from some Baltic country and he worked his butt off tweaking our logo for us. I would say that 70% of the logos came form overseas where they are hungry to make a hundred bucks.Of course you may not want to spend money on the design, but if you are planning on keeping it for a while it is money well spent. They will clean up your design and make it really pop.
I will post the site when I get to work. I know a few others used it the last time I posted it so maybe it will help
 
The logo looks pretty cool, but does it really represent your club's goal and does it send the message you want. First impression reminds me of the old "Skull & Cross Bones" warning labels.

That said I'm in the over 50 crowd and would like to see some younger blood at our meetings so maybe it works?
H20 control guy. We are marketing toward the younger crowd. That one of the main reasons I started this club. It seem to me that the clubs I've been around the younger guys can't really relate to the older folks in the trial community. Thank you for your feed back.
I agree it does need a little work. We'd like to keep it a little edgey as I ask Jeff so the jolly rodgers duck is pretty cool.
We will never please everyone and we are focused on the younger and ht crowds to keep this ft sport going.
Thanks to all of you for your responses.
 
We are marketing toward the younger crowd. That one of the main reasons I started this club. It seem to me that the clubs I've been around the younger guys can't really relate to the older folks in the trial community. Thank you for your feed back.
I agree it does need a little work. We'd like to keep it a little edgey as I ask Jeff so the jolly rodgers duck is pretty cool.
We will never please everyone and we are focused on the younger and ht crowds to keep this ft sport going.
Thanks to all of you for your responses.

Well, I'm the "younger crowd" (26yo) and I'm not too keen on it. HTs and FTs are about the dog. JMO...
 
First off, I love the logo and think it is kind of “edgy” (which is good):). However, like a few others I thought it was a logo that would most fit a hunt test club (AKC or HRC):eek:. I generally suggest to my clients (we are a promotional products distributorship) that they decide what the image/message is they are trying to send to their market. Love the colors you have chosen. I do agree with those who have said that these colors would not work with a black or dark cap (if that’s the color cap you want) – however, it would work great with many other color caps. For a dark cap you would need alternate colors. Another alternative is applying the logo as an appliqué with a solid background that would allow you to use those colors. We work with client’s logo’s applied to products all the time and it is a challenge to get the perfect logo that represents the company’s image and then to fit that logo to the perfect product for their market. Good luck – would love to see what you end up with!
 
I agree the logo is cool, but also agree with the last few posts about being something to last for a period of time and not just cool to the younger crowd. (Black hoody crowd is pretty accurate - even though I have my share of them :) ).

Here is our club logo if it comes through. Pretty simple that we think is pretty classy but pretty cool too. The actual graphic is pretty crisp.

Image
MAN I really like yours!! Puts it all in there, dogs, splash of a duck, and a nice sunset/sunrise.
 
I like it, and I'm in the over 50 group, LOL. It *is* edgy, and if thats what you're looking for, you've got it.

I like that you kept it in 3 colors, printing will be simplified that way, and you should be able to print separations from it easily. Regarding printing on dark hats, you could put your existing artwork on a white oval, maybe with barbed wire border or distressed edge. You'd need an expert to verify, but I think it should be ok for embroidery too.

A small business like yours doesn't need a full color logo that costs an arm and a leg to reproduce on every flyer, brochure, and business card you print.

One thing, though: how does it look in black and white? If it turns into a blob when it's photocopied you might have to tweak it some more.
 
to be blunt it looks like the kind of logo one might find on a black hooded sweatshirt, somewhat juvenile, not one worthy of a retriever club that is looking to be taken seriously by people from across the country...but you asked
+1
I'm not a fan, it looks juvenile to me.

The duck looks like the only kind of Lab that it would be associated with is a METH Lab.
 
I'm 26 and I like it. Most HT folks are hunters etc atleast in these parts. I guess you could plop a lab in there instead of the duck. But there's nothing new with that. To each there own. I love black hoodies ;) but don't hunt in them.

Also if you are indeed marketing to the younger folks. I think all the older folks saying that they don't like it, might mean something. Maybe your on the right path. No disrespect to the older folks. Because obviously without you it wouldn't be here today. I also think more folks our age that want to play put their dogs on trucks for HRC and AKC HTs. I think some ppl forget they were once in your shoes, even though it might have been 25+ yrs ago.
 
Personally, like others have mentioned, its tone is not that of the type of individual we want in our retriever clubs and organization. Yes, we do want to bring more youth into the environment but we don't want people that are bound up in kill em all, pro staffs, or people that have a lack of respect for the game and outdoors which I feel is exactly the opposite of what that look shows. Retriever games and especially field trials have a history that needs to be upheld. The history of professionalism and utmost respect to what we train these dogs to do and that's conservation.

We too had a local group of college students design our logo with the winner being given a monetary payment for winning the design contest. Here's our logo. It works great because it's a single color and can easily be placed on any type of article of clothing. I also order the clothing for our club to sell and raise funds and multiple colors in logos gets VERY expensive for either embroidery and especially screen printing.

Image
 
Discussion starter · #37 ·
Thanks for all the input!!
I asked for honesty and received it, and appreciate it.
Let's not forget we aren't JUST targeting younger folks, we as a club want all to enjoy the game and I personally am looking for something that is classy but looks BAD a$$. I am not a graphic artist, but like to dabble til I get something I like. Going back to the drawing board as I have a pretty sweet idea in mind :)

Oh and we don't want something that every other club has. Hence the crazed looking duck which I think looks pretty sweet ;)

Happy Wednesday regards
 
Thanks for all the input!!
I asked for honesty and received it, and appreciate it.
Let's not forget we aren't JUST targeting younger folks, we as a club want all to enjoy the game and I personally am looking for something that is classy but looks BAD a$$. I am not a graphic artist, but like to dabble til I get something I like. Going back to the drawing board as I have a pretty sweet idea in mind :)

Oh and we don't want something that every other club has. Hence the crazed looking duck which I think looks pretty sweet ;)

Happy Wednesday regards
I think it's cool, but I, too, would like to see a retriever in it. Maybe a "crazed looking" one.

"Crazed looking duck" gave me an idea- how about a crazed looking duck nose-to-nose (in profile) with a crazed looking retriever? Kind of like a promo picture for a boxing or UFC match. Probably still too edgy, though, for some peoples' taste.
 
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